Don’t settle for less: Your business deserves a top-tier WordPress Developer.
Hey there! I’m Robin from WP Guru, your Sydney-based WordPress Developer and SEO Expert.
With 10+ years of experience working with brands like Petbarn, Flybuys, and Volt Bank, I help businesses build high-performing, SEO-driven websites that get results.
Save time and money with one expert who does it all - WordPress, design, and SEO - delivering consistent quality and great value without outsourcing.
I build fast, secure, and scalable WordPress websites tailored to your business needs. Every site is SEO-optimised from the ground up, ensuring it performs well and drives results.
Create a stunning, user-friendly website that reflects your brand. I focus on responsive, modern designs that engage visitors and convert them into customers.
From On-Page to Technical SEO, your site will be optimised to rank higher in search results. I also offer affordable ongoing SEO packages to keep your website competitive.
Target the right audience with local SEO and advanced GEO/AIO strategies. I help your business dominate local search results and reach customers in the areas that matter most.
Drive instant leads with high-converting Google Ads campaigns. I design and manage campaigns that work hand-in-hand with SEO-optimised landing pages for maximum ROI.
Keep your website running smoothly with ongoing updates, backups, and optimisations. I handle everything in-house, saving you time, money, and stress.
Work directly with a Sydney based WordPress developer who cares about your results. No middlemen, no bloated themes, no offshore gamble – just clean code, fast response and websites built to convert.
| Feature | WP Guru – Local Freelancer | Outsourcing WordPress Agency |
|---|---|---|
| Custom Development | Built from scratch, clean and fast. | Template-based, bloated and slow. |
| Direct Contact | You deal directly with me. | Layers of managers and intermediaries. |
| Response Time | Replies within hours. | 2–3 day delays are common. |
| Accountability | My name, my reputation, your results. | No clear ownership or responsibility. |
| Access to Plugins | Around 500 AUD worth included until you are with WP Guru. | Extra charges for every tool. |
| SEO Optimised | Built for Google, speed and leads. | Generic “SEO-friendly” promises. |
| Local Experience | 10+ years in Sydney and Australian markets. | Offshore teams with limited local insight. |
| No Outsourcing | 100% local work – secure and private. | Work often shipped overseas. |
With WP Guru, your WordPress site is designed to perform, rank, and convert.
I’m a WooCommerce specialist with deep expertise in SEO, conversion optimisation, and performance marketing.
By combining store design, SEO insights, and ad campaign strategy, I build WooCommerce websites that don’t just look great—they’re built to rank, convert, and scale.
My approach ensures every page and product is optimised for both organic visibility and paid campaign performance across Google Ads and Shopping Campaigns. I create seamless alignment between your store, your ads, and your audience for maximum ROI.
I also bring strong technical expertise in WordPress and WooCommerce security, ensuring your store is protected against vulnerabilities, regularly updated, and monitored for stability. I also have hands-on experience with web hosting optimisation, helping clients choose and configure hosting environments for speed, reliability, and scalability — from caching and CDN integration to database tuning and server architecture.
I’m a data-driven WordPress web designer with a strong focus on SEO and conversion optimisation.
By combining website design with SEO insights, every design decision I make is guided by real user behavior and data, ensuring your site doesn’t just look great—it performs.
I specialise in creating WordPress websites that are visually striking and strategically built to rank well in search engines while converting visitors into customers.
Many of the sites I’ve developed have achieved impressive SEO results, thanks to a careful focus on user intent and intelligent, results-driven design.
I’m a WordPress SEO expert committed to building high-performing, data-driven websites with a strong foundation in keyword research, content strategy, and scalable content architecture.
My process starts with comprehensive keyword research and user intent analysis. Every page, layout, and element is designed to match what your audience is actively searching for.
I create SEO-optimised WordPress platforms that are easy to manage, whether you’re publishing blog posts or launching marketing landing pages.
I specialise in Conversion Rate Optimisation, turning more of your website visitors into paying customers. By combining data analysis, user behavior insights, and design strategy, I ensure your site isn’t just attracting traffic – it’s generating results.
I implement advanced tracking using Google Analytics, Google Ads, and Google Tag Manager, so every click, conversion, and interaction is measured and optimised. This allows me to make data-driven adjustments that maximise ROI and improve overall performance.
With a focus on continuous testing and optimisation, your WordPress site will not only look great and rank well but also convert visitors into loyal customers efficiently.
From
Get a custom-built, fast and SEO-optimised WordPress website tailored to your business. Our website design and SEO package covers modern design, responsive development and essential on-page SEO to help you stand out and attract more customers.
Limited-Time Offer: All custom WordPress websites now include FREE WordPress web hosting valued at $350 — giving you top-tier speed and security at no extra cost.
A good website built with SEO in mind always ranks. Here are some examples websites built with SEO in mind, and ranking pure based on good development work.
Website design and WordPress development project.
Page #1 rankings for competitive keywords
Page #2 rankings for competitive keywords
Website design and WordPress development project.
Local Keywords ranking in page #1
Organic traffic increase
Website design and WordPress development project.
Organic traffic increase
Page #1 ranking for niche keywords
Robin’s knowledge of search engine optimisation has been confidence inspiring and he has been really easy to work with on this project. Working closely together, the result has been the development of a well optimised website that is perfect for our needs.
Paul FreckerI am covering 7 of the most asked questions around WordPress Development, design and SEO. I hope these FAQs will help you to know about WordPress as well as select a good WordPress Developer for your dream project.
A WordPress developer is a type of web developer skilled in the design, development, and management of WordPress websites. They work on back-end and front-end development and specialize in plugin and theme development apart from having sound website optimization, and SEO skills.
The pricing of a WordPress Developer is very subjective. Like with any other profession, a good and experienced WordPress Developer charges a lot higher compared to inexperienced developers. But it brings a lot of value. So, it depends on what you are looking for. If your target is going with a developer that can shape your digital strategy in future, go with an experienced WordPress Developer. An experienced developer charges upwards of 70 dollars an hour. With me I do projects in a ballpark and then charge an hourly rate for ongoing work.
You will be surprised how well WordPress websites rank in SEO if they are done properly. By that I mean an experienced developer like myself can bring a lot of SEO knowledge to your project around On-Page SEO, Technical SEO and Content strategy. I can proudly say that I can do as good a job as designer, developer and SEO combined than so many local agencies here in Sydney. But saying so, I must admit if you have a decent budget, there are so many good agencies in Sydney that work wonders with SEO. If budget is your constraint, I am your go to WordPress developer and SEO.
WordPress website development time depends upon the complexity and quality of your website. If you want to launch something really fast and quality and growth isn’t your prime target, there are agencies and developers that can finish your website using premium themes in a day or a week. For me, since I focus on custom development and quality, my average turnaround time is between 4-6 weeks, where a lot of time is spent around research and optimization. I make sure your website is well optimized with superior quality.
A WordPress Developer is someone who knows WordPress inside in and out, and focuses on custom development if needed. They can develop custom themes and plugins, extend plugins as needed. Likewise web designers are designer first and can create websites using premium themes. A good developer can be a decent designer and vice versa. And it really depends upon your requirements and type of project you have.
First and foremost, you can judge the quality of a WordPress Developer based on their website. Things like how fast the site is loading, how good the content is, how well the site is performing in SEO is a tell tell sign of their expertise. Also have a look at their work, testimonials. If you are still not sure, ask them to provide you with a reference and talk to their client about their services. If still a concern, make sure you got the deliverables in contract or any form of written communication.
If you are focused on long term growth and want to target SEO and SEM - WP Guru should be your choice. I make sure you get good value for every dollar you spend, by providing you a well optimized SEO solution for future growth. That's why most of the websites I built do really well in SEO.
